I was tasked with refreshing a site that needed a proper design system — one that could help users navigate a huge amount of information about Andorra, while also selling the holiday products on offer. My concept kept the existing logo but introduced a more cohesive, complementary colour palette, and pulled out key elements rather than presenting a wall of copy, making the site far more approachable given the volume of information.

The UI and design system also extend across social media and marketing material, and deliberately don't always lead with a mountain image, helping the brand stand out in a ski industry saturated with near-identical visuals.